What our customers say
We chose Hubspot as a tool for our marketing automation. Its very friendly user interface allowed us to get started right away. The Revenue Creative team guided us, brought us on board and familiarized us with a great many possibilities. This created a solid basis for the implementation of our first lead nurturing campaign.
An enthusiastic online marketing professional, Mark is focused on results. He convinced us to step up our (digital) marketing and change our methods. The combination of rolling out and monitoring appropriate inbound and content marketing strategies and introducing marketing automation achieved excellent results. In addition, our sales and marketing departments now collaborate closer and our processes have improved. Revenue Creative’s unique knowledge, skills and network make all the difference. Their monthly reports provide us with knowledge and control on the basis of internet data.
Mark and his team at Revenue Creative exceeded our expectations. Their philosophy and apt online approach have generated a lead flow of 800 Marketing Qualified Leads (MQL) in the past six months alone. Revenue Creative provides us with input for our target setting & budgeting, assists us with the development of digital resources, offers SEO and Content optimization support and helps us manage our Social Media channels, and monitor and adjust current campaigns. To optimize collaboration, RC integrates and delves into organizations and their methods. Working with RC feels like working with trusted colleagues rather than with an external company with a different DNA. It accelerated the development of our marketing team as well.
‘Revenue Creative heeft een succesvolle digitale B2B marketingstrategie ontwikkeld. Zij weten alles op het gebied van inbound- en contentmarketing en leadgeneratie. Met hun kennis zijn er voor Eurofactor kopersprofielen gedefineerd, is er een nieuwe website gebouwd, is er een onboarding marketing automation uitgevoerd incl. blogs, central content offer (whitepaper), call- to-action en een bedankpagina.’ Als volgende stap starten we met leadmanagement en richten zij een lead nurturing campagne in.
"Voor het realiseren van een effectieve digitale B2B marketingstrategie was ik op zoek naar een partner met een speciale focus op diverse aandachtsgebieden. Ik leerde Revenue Creative kennen en zij konden alles realiseren waar ik naar op zoek was. Van website-optimalisatie, het ontwikkelen van buyer journeys tot aan het starten van leadgeneratie.
About Revenue Creative
Revenue Creative—the name says it all—is a team of creative thinkers and practical doers. This team advises and supports you in developing your digital marketing strategy. How? By always focusing on your organization and situation. The world is digitizing rapidly and selecting the right digital marketing strategy becomes vitally important in the coming years. That is why the Revenue Creative team translates your business goals into concrete online marketing solutions. The result: increased revenue and significantly reduced sales costs.
Revenue Creative works with six areas of competence:
We help you formulate the right digital marketing strategy for your business.
How do you use online channels effectively to ensure they contribute to your business performance and help you stay ahead of the competition?
Efforts to make marketing and sales more effective may include sidestepping to your brand. After all, your lead generation and sales are connected with your market position and the appeal of your brand.
You have probably worked hard on your online marketing already. You have launched a new website, optimized it for search engines and set up an Adwords campaign. But which of these resources contributes the most? How do you use and balance your resources to ensure you realize your sales target?
Marketing Automation is a great tool to visualize the stage your lead is at, to provide your customers with relevant information and to ensure your sales department reaches out to them at the right time to generate a positive purchase. In addition, you want this process to be managed effectively and efficiently. You not only want to know which resources and channels contribute to your business goals, but you also want to know in what way. Revenue Creative provides all this using Data Analytics.
Once you have told your brand’s story (check!), the next step is to market that story in a credible, relevant way that not only adds value, but is also appealing. What you need now is a Big Idea. A Big Idea consists of a content strategy and a creative concept. Revenue Creative develops and translates your Big Idea into highly effective campaigns.
We provide insight into your online developments and results. How many leads are in the pipeline? How many leads are waiting for you to reach out to make a positive purchase? But also, what content is performing well? Your ultimate goal is to make the most of your online marketing investment. Revenue Creative generates content, proactively adjusts your campaigns and reports results back to you.
Revenue Creative finds that (even) large organizations are not always clear about the contribution (online) marketing makes. Processes are suboptimized, but in many cases a helicopter view is lacking. The use of online resources such as SEO, SEA, Social Media and Email Marketing blurs the overall picture. In such cases it is insufficiently clear which tools contribute to sales and marketing results, and to what extent.
The success of digital marketing depends on the proper selection and interaction of different areas of competence. Revenue Creative builds build you a sustainable digital engine and shows you how to enhance the revenue of your online marketing investment.
Revenue Creative helps you introduce customers to the products and services your business offers and guide them through an informative stage so that they can form opinions and preferences. Next, when it is useful to both parties, you couple them with your sales professionals to proceed to purchase. We call this Lead-to-Revenue Management. Next, it is important to capture and hold the attention of your customers. Why? To quite naturally turn them into ambassadors for your business.
The Lead-to-Revenue Management process involves a number of conditions, especially in relation to the organization and harmonization of your business, the technology and the process.
It is our job to provide the right context for these elements to function and grow, but also to optimize the performance of your online marketing process. We are of course ready to work with the existing suppliers, current marketing programs and existing knowledge and competencies of your business.
WHY REVENUE CREATIVE?
Revenue Creative operates completely independently, objectively and on the basis of a best practice process model the team developed. In this model, marketing automation is a key tool.
The Revenue Creative process model uses your organization as a starting point for a well-balanced, step-by-step approach. We also take the current situation, suppliers and ongoing campaigns into account and see to the integration of marketing and sales. Revenue Creative provides targeted solutions in keeping with your business culture and goals.
The objective of digital activity is to achieve more sales, attract more customers and to turn existing customers into ambassadors. Additional benefits of digital activity include significantly reduced sales costs and a clear insight in which marketing tools make the greatest contribution.
Ways to attract customers
The internet is now fully integrated into our lives and the way customers make their purchase decisions has changed completely. Today’s customers are perfectly capable of identifying business challenges, potential solutions and suppliers that can help them. You might say they have become self-sufficient. Revenues of ‘old’ sales and marketing are declining perceptibly and it is increasingly difficult to reach potentials. That is why it is important to build an online profile that helps you capture and hold the attention of your potentials. You want to find them at an early stage and provide them with relevant information. After all, you have to help them make a purchase and become ambassadors for your brand or business.
Revenue Creative helps you attract and hold on to the right customers by providing you with a digital engine that generates lasting results.
How can you use the online channel effectively to ensure it make a measurable contribution to your sales & marketing result?
How can you make your service, product or business so attractive and distinctive that customers prefer to do business with you, no matter the circumstances?
Which combination of online resources and channels can make the greatest contribution to your sales & marketing result?
What stage are your potentials at? How can you interconnect your website, CRM, social media and other data sources and touchpoints?
How can you attract potentials? What relevant, distinctive and credible information can you use to capture and hold the attention of your potentials and customers?
How can you generate the greatest contributions from your online marketing investments? What is the contribution of online marketing to your business result?
Sounds good, but how does the Revenue Creative philosophy fit into your organization and situation? To that end, we use a best practice process model we developed. We follow your customer process step by step and this results in:
Equalization of mutual knowledge
Steps that are easy to follow
Proper harmonization of different disciplines and various suppliers
The Revenue Creative model comprises a proven approach. It leads to striking results for our customers. Would you like to know more? We are happy to explain both the model and the approach, as well as address your wishes and situation(s).
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